Welcome to Savvy Marketing for Small Business
Eleven years of Marketing – that’s how long I’ve been doing this. One lesson that stands above the rest is this, “All businesses need marketing.” That’s it – the big reveal! Marketers like me have a job for life.
But how much marketing do businesses need? Which strategies work for small businesses, versus large businesses? How much should you invest? Do you need a large budget to make a big impact? If you’re a small business owner, you may have asked yourself these questions. If you haven’t – you should be.
Until recently, I viewed the answers to these questions as a corporate marketer. I’m now growing my business and need to promote it. So, these answers take on a new meaning.
Join me on this journey of discovery. I’ll bring you the research, so you don’t have to dig around the Web to find it.
Now, I want to hear from you. What are your marketing challenges? Not enough time, resources, budget – maybe all the above. Leave your comments below, or email me at firstname.lastname@example.org.